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University of Iowa News Release


Sept. 27, 2006

Health Literacy, Communication Topic Of Oct. 12 Program In Marion

A partnership of area educators and health professionals aims to improve the health literacy of Iowans with a free October program. The program "Cracking the Health Care Code: Keys for Improving Health Literacy and Communication" is set for Thursday, Oct. 12 at the Kirkwood Training and Outreach Services Center, located at 3375 Armar Drive in Marion. A reception will begin at 5:30 p.m., followed by the 6 to 7:30 p.m. program and discussion.

In this presentation, Shelly Campo, University of Iowa assistant professor of community and behavioral health and communication studies, will explain health literacy, its obstacles and the challenges to pro-health messages. Campo will also provide some strategies and techniques for improvement, offer suggestions for health care providers, and present tools for consumers to become more active health care partners.

Pre-registration is requested and may be made online at or by calling Kirkwood Community College at 319-398-1022 or toll free 800-332-8833 between 8 a.m. and 4:30 p.m. Walk-ins are also welcome. Free continuing education credit for attending the program is available for selected health professionals. Details are available at

Co-sponsors of the program are the UI College of Public Health, Kirkwood Community College, Mercy Medical Center and St. Luke's Hospital.

The statewide College of Public Health Educational Outreach Series is funded in part by a grant from Wellmark Blue Cross and Blue Shield of Iowa.

STORY SOURCE: University of Iowa College of Public Health Office of Communications, 4257 Westlawn, Iowa City, Iowa, 52242

MEDIA CONTACT: Kate Gleeson, 319-384-4277,