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CONTACT: LAURIE HAAG
Women's Resource and Action Center
130 North Madison St.
Iowa City IA 52242
(319) 335-1486
e-mail: laurie-haag@uiowa.edu

Release: June 4,2002

Women's Center co-sponsors workshop on media literacy for teens

The Women's Resource and Action Center (WRAC) at the University of Iowa will co-sponsor a free workshop on media literacy designed for young women ages 11-14. "Advertising and Girls—From Awareness to Action" will be presented Wednesday, June 19 from 3 to 5 p.m. in Meeting Room A of the Iowa City Public Library. Enrollment is limited to 30; pre-registration is strongly encouraged.

The workshop will focus on advertising techniques used to market to girls and women. Participants will have the opportunity to do some role-playing and learn ways to deal with advertising pressure.

Presenter Mary O. Sullivan is an actor with the Riverside Theatre Shakespeare Festival in Iowa City. Originally from Cedar Rapids, she currently lives in Los Angeles and is pursuing a degree in Media Literacy Education.

Sullivan says, "An avalanche of advertising falls on all of us everyday, most of it designed to make us feel bad. I want to let young women know what's going on. Ads are not going to go away, so we need to learn how to manage our media diet. Media Literacy is a growing field and schools all over the country are beginning to include it in their curriculum. I'm excited to be able to provide this media workshop during my stay in Iowa City."

The workshop is sponsored by The Iowa Women's Foundation, Women's Resource and Action Center, The Emma Goldman Clinic, Domestic Violence Intervention Program, Women in Science and Engineering, Rape Victim Advocacy Program, United Action for Youth, and the Iowa City Public Library.

To register for the workshop, contact the Iowa Women's Foundation at (319) 337-4222 or e-mail lisa@iawf.org.