WRITER: KATE THAYER
CONTACT: DAVE PEDERSEN
Iowa City IA 52242
(319) 335-8032; fax (319) 384-4638
Release: May 1, 2001
UI sponsors anti-smoking video contest for local students
IOWA CITY, Iowa -- The University of Iowa College of Public Health will
sponsor an anti-smoking video commercial contest in order to educate students
about the dangers of smoking.
The Iowa Department of Public Health and 4 Counties 4 Tobacco Control, a
committee that offers tobacco prevention and control programs funded by the
state's tobacco settlement funds, will also sponsor the event.
"Smokin' Ads for the Small Screen" is a contest offered to junior
high, high school and college students in Cedar, Iowa, Johnson and Washington
counties. The entries, due May 25, must be 30-second, anti-tobacco commercials
developed by students. Applicants must also complete a registration form,
available online at www.smokinads.com, and mail to "Smokin' Ads"
by May 4.
The top three entries in three categories (seventh and eighth grade, ninth
through twelfth grade and college) will receive $500, $250 and $100 prizes.
Winners will be announced at a film festival Friday, June 8 at 7p.m.in Buchanan
Auditorium at the UI Tippie School of Business.
Wayne Johnson, a trauma investigator in the UI College of Public Health,
said the entries will be judged on creative content, rather than technical
aspects. The Iowa Department of Public Health will consider the ideas in the
winning students' commercials for possible production.
"This contest is an excellent way to get kids thinking about the art
of communication, along with the dangers of smoking," Johnson said.
Johnson said he hopes to make the commercial contest an annual event and
hopes to generate an interest from TV stations in the area.
Registrations must be mailed to Smokin' Ads, P.O. Box 2328, Iowa City, Iowa
52240. For more information, call Wayne Johnson at (319) 335-4351 or inquire
at the contest Web site: www.smokinads.com.