CONTACT: JANE HOSHI
100 Old Public Library
Iowa City IA 52242
(319) 384-0017; fax (319) 384-0024
Release: Aug. 17, 1999
New UI tailgate tradition offers alcohol-free activities,
IOWA CITY, Iowa -- This football season, alcohol-free
tailgating at the University of Iowa heralds a new take on an old tradition
for all interested Hawkeye fans and students. And at least for the first tail-gate
on Sept. 4, it offers opportunities for the career-minded.
This year, for the first time, the UI is designating one
parking lot near Kinnick Stadium as an alcohol-free tail-gate area for all
home games. The alcohol-free tailgates will be in Lot 14, located just south
of Slater Residence Hall at the northeast corner of Melrose and Grand Avenues.
"You dont have to park in Lot 14 to participate
in our tail-gate," says Julie Phye, coordinator of the Stepping Up Project,
one of the lead sponsors for the tail-gates. "This new event is open
to everyone: students, adult fans and their children even students
and fans from the opposing teams. We will have games, music, food and beverages.
The only thing we wont have is alcoholic beverages."
Joining the Stepping Up Project as co-sponsor for the
first pre-game tailgate is Pella Corp., which will bring together Iowa and
Nebraska students who are being recruited by the company.
"Were always looking for new ways to recruit
students, says Al Carlson, manager of strategic recruitment for Pella Corp.
"When my colleagues at the UI told me about the Stepping Up Projects
alcohol-free tailgate event, it was a perfect fit for us. Were bringing
in 50 Nebraska students to meet and mingle with our Iowa recruits."
Carlson said his company, which recruits students for
positions in engineering, business, information technology and sales, plans
to implement this type of student recruitment for other Iowa campuses.
Football fans who park in Lot 14 will receive coupons
good for free food and beverages. Like all UI football parking lots, the alcohol-free
parking area opens at 7 a.m. Parking is $5 per car in all UI lots.
The alcohol-free tail-gate effort is being sponsored by
UI and community groups. Community sponsors include: Dain Rauscher, Mercy
Hospital, Trinity Episcopal Church, New Song Episcopal Church, and the UI
Episcopal Chaplaincy. UI student group sponsors are: UI Student Government,
the Interfraternity Council and the Panhellenic Association; Associated Residence
Halls; and KRUI, the UIs student-run radio station. The UI Parents Association
is also a sponsor.
The Stepping Up Project is a community and campus coalition
to reduce the harmful effects of high-risk drinking and is funded by the Robert
Wood Johnson Foundation and administered by the American Medical Association.
For more information about the alcohol-free tail-gate or the Stepping Up Project,
call Julie Phye at (319) 335-1349.